How to Tell If an Ad Is Promoting Propaganda
The American Media Institute has put together a handy guide to help you decide whether or not an advertisement is misleading.
The Institute, a nonprofit group, is dedicated to “the improvement of our public discourse through research and educational work.”
It has a website dedicated to debunking misleading advertising and is also responsible for compiling a list of the most misleading advertising claims in the country.
Advertisers use this list to tell people what they can expect when they buy an advertisement, as well as how to tell if they are buying something from an organization that is not true to its brand.
There is a disclaimer at the bottom of every ad claiming that the information is general, but the Institute’s experts say it is misleading because it implies that it is something the advertiser has “done for us.”
Here’s what you need to know about misleading advertising.
Advertisements are a form of advertising.
You don’t need to be a consumer to find them.
An ad for a brand on your local news site may read, “Our mission: To empower you with information that will enhance your lifestyle and provide peace of mind.”
But the fact that the advertisement claims that the company is “working to make your life better” is misleading, the Institute says.
A typical ad for an insurance company may say, “Your health benefits and personal security are guaranteed with our Affordable Care Act coverage.
Our goal is to make sure you are always covered, no matter what.”
While the claim might be true in principle, the fact is that the insurance company is not “working” to make the insured’s life better.
It is misleading to suggest that the health insurance company’s goal is “making sure you’re always covered,” because the insurance industry has a long history of offering the same coverage to millions of Americans regardless of what their personal circumstances are.
A billboard ad for the American Cancer Society claims, “We will never charge you a deductible if you have cancer.”
It’s a clear lie, the institute says.
The claim that “cancer is the biggest killer in the United States,” also makes the claim that the American Lung Association (ALA) has a “mission to eliminate lung cancer.”
In reality, the American Medical Association (AMA), American Cancer Research (ARC), and American Cancer Action have been among the most vocal proponents of the so-called “public option.”
(The latter three organizations have been named in a lawsuit brought by several states against the Obama administration that seeks to reinstate the public option.)
The ad also claims that “everyday Americans can afford to pay less” for health care.
But while the AMA, ARC, and ALA have made it clear that their goal is always to make “everybody’s health” better, they have consistently backed the public plan in Congress and in statehouses across the country that would give individuals the choice to buy their own health insurance.
The American Medical and Dental Association has also been among those most vocal opponents of the public alternative to the public system.
(The AMA and DDS have also been named by the Trump administration as a target for investigations over possible violations of antitrust laws.)
So while the ad may say something about how the American Health Care Act “improves health care,” the truth is that it’s nothing of the sort.
This misleading advertising is what you’ll find in any of the many misleading ads, which are often put out by corporations and other groups to influence public opinion.
There are two types of misleading advertising: ads that have been proven to be misleading in some way and ads that are misleading because of “brand awareness” or “the advertising has changed over time.”
Brand awareness is the ability of a company to tell consumers what it has done or is about to do in the past.
When you see an ad that says, “You can save $50 per month on your health care costs,” the ad is a brand awareness ad, since that’s how brands advertise.
“The ad has changed, but there are still ways to save money with health care plans,” said Scott Kranz, the chief executive of the National Council of the Churches of Christ, which produces the ad.
“But what’s changed is that they’re still offering a much better plan that’s better value than other plans out there.”
For example, a company like Blue Cross Blue Shield of California or Aetna might claim that its Blue Shield plans are the best and only ones out there, but this could be misleading because the plan is so expensive and the benefits may not be comparable.
“In this particular case, they’re just trying to say that they’ve changed,” said Michael Bier, executive director of the Alliance for Quality Health Care.
“And there are ways that they can change that.”
This type of misleading ad is what happens when an ad is made with “brand recognition” or because of an “ad-switching” strategy, which involves marketing products and services to people who already