Advertising for black fridays has grown rapidly in recent years.
The trend started in 2013 with the arrival of the new season of Netflix and the emergence of Black Friday on TV.
Advertising on black frights has grown exponentially in the past year, according to Adweek.
Adweek reported that the total number of ads running on black Friday in 2018 is more than double the number of those running on Christmas Eve.
The average ad runs for two hours and 20 minutes, and more than 30 percent of the ads run for more than six hours.
Adweek said the average ad spent on Black Friday was $3,624, compared to $2,862 on Christmas eve.
Advertisers are spending $1 billion on Black Fridays in 2018, up $1.2 billion from last year.
According to the Advertising Bureau of America, Black Friday is now the biggest day of the year in terms of daily spend, and it’s expected to be even bigger in 2020.
AdWeek reported that a total of 729 million ads ran on Black frights, which is up from 823 million on Christmas and 526 million on New Year’s Day.
AdWeek said that there were 2.2 million ads running in the first quarter of 2019, a slight decline from the 2.4 million ads run in the quarter that ended in May.