• October 28, 2021

How to grow your business in 2018

The world of ad technology is undergoing a paradigm shift, and the most important factor for the future is not the size of your budget but the quality of your content.In the current landscape, many businesses rely on content that is both ad-friendly and high-quality, but are unable to leverage the powerful insights offered by…

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When the Black Friday ad went viral, Netflix and Google had no idea what to do

A few days after a Black Friday online ad campaign launched to promote Netflix’s new documentary Black Friday, the company said the ad had failed to find an audience.“We are deeply sorry for the confusion and disappointment that this has caused,” Netflix CEO Reed Hastings said in a statement to BuzzFeed News.The Netflix ad that…

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